Domain Name Protection, Purchase & Renewals

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Keep your domain free of
unwanted guests freeriding
on your reputation.

‘Cybersquatting’ occurs when someone, in bad faith, registers a domain name that is identical to yours in all but the extension. For example, you as the trade mark owner may have the ‘.com.au’ domain name. If a third party registers the same name with a different extension, such as ‘.net.au’, this is known as cybersquatting, and it can be very damaging to your brand and business.

This kind of ‘virtual trespassing’ can also occur in other circumstances,
including when a domain name is slightly misspelled so that traffic from your site
is funnelled to that page when users type a website incorrectly. Another situation
is where a domain name that is phonetically similar to yours can be disputed.

If you are keen to hold more sway in the
minds of your customers, and you want
to eliminate the risk of losing website
traffic to an ‘digital imitator’ which can
result in damage to your brand and
opportunities, at Platform IP we expertly
secure domain name registrations, and
we deliver an efficient, cost-effective,
fuss-free domain name renewal service.

Our dedicated team also has detailed technical and legal expertise to provide
strategic advice on conflicts between trade marks and domain names so that
you don’t fall foul of any intellectual property or consumer protection laws.
We also advise on enforcing trade mark rights against owners of conflicting
domain names.

Many such disputes are resolved through the Uniform Dispute Resolution Policy
(UDRP) or the corresponding Australian Domain Name Dispute Resolution Policy
(auDRP). We provide clear, concise and strategic advice for resolving these
disputes, as well as for lodging complaints under both UDRP and auDRP.